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How China is using AI – and state funding – to transform the micro drama industry

Vigloo, a South Korean micro drama production company, has gone all-in on artificial intelligence this year, betting that automation can fundamentally reshape how content is made. The company has begun spending roughly 30 per cent of its budget on AI-driven workflows, and the change is already havin

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SCMP Business
2026年5月1日·1 分钟阅读
How China is using AI – and state funding – to transform the micro drama industry

Image: SCMP Business

Vigloo, a South Korean micro drama production company, has gone all-in on artificial intelligence this year, betting that automation can fundamentally reshape how content is made.

The company has begun spending roughly 30 per cent of its budget on AI-driven workflows, and the change is already having a dramatic impact. It can now produce a show in just one month rather than three, and at one-fifth of the cost.

That is not only allowing Vigloo to release far more shows, but also to experiment...

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How China is using AI – and state funding – to transform the micro drama industry

发布者 SCMP Business

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