Finance
Starbucks is getting customers back into its stores faster than expected
Starbucks’ plan to win more customers with ube macchiatos and other menu changes, faster service and a revamped loyalty program pays off.
M
MarketWatch
April 28, 2026·1 min read

Image: MarketWatch
Starbucks’ plan to win more customers with ube macchiatos and other menu changes, faster service and a revamped loyalty program pays off.
Original article
Starbucks is getting customers back into its stores faster than expected
Published by MarketWatch