Finance

America’s protein obsession rages on. Chipotle, Hershey and others are capitalizing.

Americans are on a health and weight-loss kick, and they’re increasingly turning to protein to get the most out of what they eat.

M
MarketWatch
April 30, 2026·1 min read
America’s protein obsession rages on. Chipotle, Hershey and others are capitalizing.

Image: MarketWatch

Americans are on a health and weight-loss kick, and they’re increasingly turning to protein to get the most out of what they eat.

Original article

America’s protein obsession rages on. Chipotle, Hershey and others are capitalizing.

Published by MarketWatch

Read full article